Dafabet names Kevin Pietersen MBE as Global Brand Ambassador

The appointment comes weeks after Pietersen joined England’s white-ball set-up as a specialist mentor. Dafabet has announced former England international Kevin Pietersen MBE as its new Global Brand Ambassador, strengthening its connection with cricket audiences worldwide. Pietersen commented on his appointment: ‘Cricket has given me so much over the years, and I’m looking forward to connecting with fans in new ways, sharing my experiences, and contributing to the growth of the game globally.’ What the role involves In his role, Pietersen will contribute expert perspectives, behind-the-scenes insights, and engaging content for fans across Dafabet’s platforms.