Xbox CEO: We Must Rely On The Past, But We Cannot Rely On The Past

Xbox CEO Asha Sharma has once again discussed the new direction for Microsoft's gaming division and how it'll continue to focus heavily on its biggest franchises, while also calling on its studios to create new IP. According to Sharma, relying solely on established franchises can only take Xbox so far, and without an injection of fresh IP blood, Xbox will not survive. "We're backing our strongest franchises. I want our great games to become great global billion-dollar franchises," Sharma said in a town hall meeting shared with Windows Central .