Xbox insists it’s not giving up on original IP: ‘We won’t survive if we only relive the past’

Xbox CEO Asha Sharma has insisted that Microsoft hasn’t given up on creating original IP, despite doubling down on its biggest franchises in a division reset. Since her appointment earlier this year, Sharma has enacted a sweeping overhaul of Xbox ’s content strategy, laying off thousands of staff and closing or divesting numerous first-party studios. The company ‘reset’ has been viewed as a doubling down on Xbox’s biggest franchises. Notably, Halo has been moved to the stewardship of Call of Duty publisher Activision , Obsidian has been put to work on a new Fallout under Bethesda , while studios like…