Asha Sharma Tells Employees That Xbox Won't Survive By 'Only' Relying On Past Franchises

"I would also like to see us continue to create enduring new IP". As we've already covered at Pure Xbox, Asha Sharma was part of a Town Hall meeting at Microsoft HQ last week where she updated employees on the future of the brand, discussing various topics that were shared by Windows Central . That same outlet has shared a few more comments that were apparently made by Sharma regarding Xbox's first-party plans, including how her team are "backing our strongest franchises".