Pringles will give you 200 years of free chips if you agree to be buried in its can

Pringles is celebrating Halloween by giving one fan the chance to win a custom urn shaped like its iconic chip can, along with 200 years' worth of free Pringles. The unusual giveaway is part of the snack brand's new "Once You Drop" campaign, which asks fans to prove their love for Pringles by pledging to have their ashes buried in one of its cans. The promotion launches October 13 and takes inspiration from the real-life story of the man who invented the Pringles can, whose ashes were buried in his creation after he died in 2008.