Martin Hodges: “AI should help us, not replace our thinking”

As BetComply expands its international presence, the company is navigating growing demand for regulatory expertise across more than 40 jurisdictions. In an interview with iGamingExpress, Martin Hodges discusses BetComply’s achievements in 2026, the challenges of standing out in an increasingly crowded B2B market and the role of AI in modern marketing. He also shares his expectations for SiGMA Rome and explains why authentic communication and personal relationships remain essential to business growth. BetComply has continued to expand its services and international presence.