ChangeNOW’s Martin Messer on Crypto Partnerships: “I Don’t Like the Point of Doing a Partnership for the Sake of a Partnership”

Crypto partnerships have changed considerably since the industry’s early days. What was once often little more than a joint announcement has become a more practical exercise. Now companies looking for ways to improve products, reach users and solve specific problems. For ChangeNOW , which has expanded beyond its original crypto-swapping service into a crypto super app offering broader suite of financial products, partnerships are an important part of that process.