The number of game pages doubles on Itch.io as AI games flood the store

The indie video game store that prides itself as an open marketplace is being deluged by game pages, doubling the usual number without a proportional increase in sales. Itch.io, a small independent game distribution store that allows any and all game creators to sell their games, reports that the number of store pages for games has doubled per-day in the past two months. In a post on Bluesky , a site representative implied this unprecedented rise is due to to generative AI's effects on game development, but points out that the increase in the number of pages has not resulted…