NBA 2K27 Missed Sales Expectations Due to GTA 6

Not even Victor Wembanyama could avoid the incoming force of Grand Theft Auto 6 ‘s impending release. According to Jason Schreier at Bloomberg , NBA 2K27 didn’t quite hit the internal goals set by Take-Two. Of course, this isn’t all bad news, and the perspective of these sales targets is important to factor in as well. In Bloomberg’s story , Take-Two’s CEO Strauss Zelnick told the publication that NBA 2K27 has sold around four million units so far. That’s still enough to make it the second best-selling game in the franchise ever, which is definitely not bad news.