YouTuber ItalianBach wants YouTube to scrap custom thumbnails to end clickbait

YouTube star ItalianBach says he’d like to see the platform remove custom thumbnails, as he also isn’t a fan of the platform’s A/B testing on videos. Over the years, perfecting a YouTube thumbnail has become a little bit of an art. They used to be full of text, but are now home to shocked faces and creators pointing at things. Jimmy ‘MrBeast’ Donaldson even noted at one point that viewers watched his videos more if the thumbnail showed him with a closed mouth.