Why alts are part of World of Warcraft: Forever's core progression plans

The developers of World of Warcraft: Forever would very much like it if you would create multiple characters, please. There are a number of reasons for that, including that having lower level characters means you'll be well set up to welcome new friends to the game, as well as to experience the new leveling zones and dungeons and encounters coming in future patches, the developers tell us in exclusive interviews. So they're building in a bunch of incentives.