BC Game signs content creator Eva Elfie to brand ambassador role

BC Game BC Game has signed content creator Eva Elfie to an official brand ambassador role. The online casino and sports betting platform described the move as an important step in its strategy to engage digital native audiences across esports and interactive entertainment. The company said the partnership aligns with its vision to combine esports, interactive media and sports entertainment . BC Game also said that collaborations with high-profile digital influencers allow it to create community experiences that go beyond traditional marketing while it extends its global reach.