How music creates a gambling atmosphere in casinos

A few years ago, Peter Arceo was approached by a cage supervisor complaining that the music in the casino at 3 a.m. when she started her shift was too loud. The woman told Arceo, Yaamava’ Resort & Casino chief gaming officer, her fellow workers were coming in, half asleep and didn’t like the “level 10” music. Arceo appreciated the woman’s comment, but said the music wasn’t for ... Read more » Source