76ers Become First NBA Team to Partner With Kalshi

The Philadelphia 76ers have become the first National Basketball Association (NBA) franchise to sign an official partnership with a prediction market operator, agreeing to a multiyear deal with Kalshi as the industry expands its commercial presence across professional sports. Announced on Friday, the agreement makes Kalshi the team's official prediction market partner and follows the NBA's recent decision to establish league-wide relationships with Kalshi and rival platform Polymarket. The collaboration will provide the company with promotional exposure across the 76ers' arena, mobile application, ticketing services and other team-operated digital channels. Financial terms of the agreement have not been disclosed.