ARK Invest reviews its Big Ideas 2026 crypto calls and keeps the $1 million Bitcoin target

Despite a subdued 2026, ARK says Bitcoin's role as digital gold and permissionless money is intact, with stablecoins cast as an ally rather than a rival ARK Invest has graded its own crypto homework from Big Ideas 2026. The verdict: a rough year for prices, but no change to the long-term thesis. The firm still projects that the digital asset market will reach $28 trillion by 2030. It still sees Bitcoin taking approximately 70% of it, and its 2030 price target remains around $1 million per coin.