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How Solana’s One-Time Launchpad King Stagnated Into a Mid-Tier Player

Picture: The Merkle

I remember when Bonkfun felt unstoppable. For about three months in the summer of 2025, it looked like the platform that was going to permanently dethrone Pump.fun, the launchpad that had defined Solana's meme coin era. It didn't just compete, it won, flipping Pump.fun in daily revenue within weeks of launching and eventually commanding close to four-fifths of the entire memecoin launchpad market. I went back and pulled the on-chain numbers to see what actually happened next, and the answer is a genuinely sobering case study in how fast dominance can evaporate on Solana when a platform doesn't keep innovating.

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